Following up on Week 2.2 class notes, I will include below some research findings and experiments I made using colours, semantic colour mapping and emotions. When making semantic colour mapping I about:
changes in the body or mind, new states of mind, resonance, physical or emotional reaction to viewing these colours
Transforming sensations, feelings or emotions or thoughts in our body/mind
I am using various techniques and prompts to analyse different types of colours and emotions, try to understand their meaning, resonance and valence I feel when using them. To do so I will make a series of different exercises and experiments, shown below.
EXPERIMENT 1: PERSONAL EXPERIENCE OF FAVOURITE COLOURS AND FAVOURITE EMOTIONS
After completing this exercise, and getting back to it a second time later, I noticed I felt different about some emotions. I still preference those emotions in that order, from the most to the least favourite (from left to right), but the way I felt about those colours associated to those emotions had changed. For example, I realised that bright Orange was not representing Joy anymore, at least for me. It wasn't feeling as good as it did before, it wasn't resonating enough. After experimenting with some other colours, and using full screen colour picker, I realised the most suitable colour to associate to Joy, was actually: #9908E7 (using https://color.hailpixel.com/)
EXPERIMENT 2: SEMANTIC COLOUR MAPPING OF RANDOM COLOURS (GENERATED WITH Colormind AI). Trying to understand their semantic colours values, emotional valence and resonance. I decided to start by picking colours first, then trying to understand what they communicate.
This colour palette was generated by AI, using a randomising tool, so it is not linked to any particular keyword or search word I entered (no particular concept or emotion). It is purely a random association of colours. At first, these colours immediately reminded me of a neutral colour palette which is very popular online at the moment, especially for graphics, minimal websites and social media content. Most beauty and wellbeing companies use neutral colours, as most social media influencers do. I do appreciate neutral colours if they are integrated in a context (as I said before, maybe an online shop or a portfolio). However, I'm not a fan of those particular colours when used as pure form, not in relation to any other elements or context. Therefore, when I first looked at this colour palette, I didn't feel particularly moved. All I thought was "ok, here we go again with another neutral colour palette". After carefully considering those colours, and thinking about it a couple of times, I should say that it makes me feel sort of uncomfortable, unstable and unease. I guess perhaps this is because those colours have been generated and associated together randomly, without any specific criteria or pattern. Therefore I feel like, even though they are all pretty neutral and desaturated, they create some sort of dissonance and not at all harmonious colour palette. Although those colours might look good for a soft "nude-look" make up, I don't feel anything else in particular about it. (https://www.bobbibrown.com.au/how-to-do-the-nude-look). I still tried to make a semantic map inspired by those colours, and below is the result:
EXPERIMENT 3: SEMANTIC COLOUR MAPPING OF RANDOM COLOURS (GENERATED WITH ColorMagic, and starting from an emotional prompt). Trying to understand the semantic values of colours associated to emotions, using random AI colour palette generator. Emotions first, then colours.
This colour palette was generated for the keyword "unease". It shows various shades of greyish-blue to which it associates fancy colour names, like "Botticelli" and "Charade". I must admit I really appreciate these colours, I don't think they make me feel uncomfortable at all. I tried to explore this further by creating a semantic colour map for these greyish colours which AI labels with a negative valence. (results below).
It's funny to note how, after changing the keyword from "unease" to "bitterness", the Ai tool generated another colour palette, which looks very similar to the first one, with slightly noticeable changes in contrast and brightness, but using the same hue. (see images below)
OTHER HOMEWORK (from canvas)
Play with the 'Immersive Colour Picker' web tool on the module. Use it in full screen mode. Try it in a number of different environments. Try it in the dark. Spend time with colours, and moving between colours. Journal some thoughts in a post as a response.
• Experiment with colorbox.io to create some ways to express feelings/sensations/emotions as elements that transform through different states based on changes to HSL. Create a blog post to document your experiments
• Investigate other colour palette generators supplied in the R&D Toolkit and your own research. How can you start to apply them with regard to our research and investigations incorporating feeling/sensation/emotion and transformations between these feelings/sensations/emotions
Games
• Have a play of each of the games on this weeks 2.2 module and write a couple of points about how the interaction was interesting to you as an experience of playing with colour.
Req Reading
• Create a blog post under which create subheadings for each of the required reading and watching links with a written response to each of the items
Assignment
Review the Assignment 1 brief and start to formulate and layout a document for yourself (Cy will be checking this next Wednesday in individual student check-ins)
Start to create some Speculative Production Design Pathways you think will be a good way to explore or create design expressions that can represent or communicate your A1 colour and resonance research.
Remember, using your blogs research and journalling from 1.1, 1.2, 2.1 and 2.2 start to create some thoughts, concepts, and questions for yourself about how you can create interesting connections between emotions using resonance and colour as your primary tools
REFERENCES
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